Creating Chemistry Between New Talent and Your Brand

Creating Chemistry Between New Talent and Your Brand While most peoples first impression of a chemicals products company is that its full of people in white coats and safety goggles, youll be surprised to know that thats not the case at all. Weve been chatting with a large chemical products company about talent attraction and what they do to overcome common challenges that arise while implementing employer branding strategies. One of the people responsible for that is Kate Klingman, who is the Employer Branding Strategist at BASF North America. Have a listen to the episode below, keep reading for a summary and be sure to subscribe to the  Employer Branding Podcast. Listen on  Apple Podcasts,  Spotify,  Stitcher  or  Soundcloud. In this episode you’ll learn: What its biggest talent challenges are How they work in tandem as a global employer with their base in Germany What #belongatBASF means Why they started capitalizing on moments in line with their EVP What they do to try and employ more women You can connect with Kate  here.